A new report from Deloitte Digital illuminates the escalating challenges content material entrepreneurs face, and the way forward-thinking manufacturers are producing eye-opening outcomes from generative synthetic intelligence. Key findings embody:
- 1 in 4 corporations have already applied generative AI for advertising content material, with one other 45% or surveyed entrepreneurs planning to implement by the top of 2024.
- Early adopters are in a position to meet content material calls for 1.5x as usually as corporations with no plans to make use of GenAI.
- All early adopters surveyed are already seeing optimistic ROI from their GenAI investments, with a mean 12% return thus far.
- GenAI customers report saving a mean of 11.4 hours per week, enabling them to give attention to higher-value or extra strategic duties.
Be taught extra about how GenAI is fueling a content material advertising innovation. Go to Digital Advertising Depot to obtain Gen AI Powers Content Marketing Advantage for Early Adopters.
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