Google appears to have this loophole the place you may primarily hijack or destroy a Google Enterprise Profile that can be utilizing Native Service Adverts. What occurs is that if another person hyperlinks their Native Service Adverts to that very same Google Enterprise Profile, the Native Service Adverts will cease performing.
There’s a criticism about this within the Google Business Profiles forum the place, as Ben Fisher put it on X, “A competitor makes a brand new LSA for a competitor and since the hyperlink to GBP is automated the system will primarily nuke the competitor out of existence.” “This can be a brutal new tactic that rivals are doing on LSA,” Ben defined.
Here’s what this enterprise proprietor wrote:
We had a Google LSA account that was working fairly effectively. Abruptly we stop getting leads, and even spam. Each time I name LSA buyer help they provide me a scripted runaround. I lastly received a rep to look into it and he instructed me that our Google my enterprise profile has two LSA’s linked to it, which is inflicting our advert to be invisible. Once I examine our GMB there is just one account linked to us, and it is the one which I arrange. I’ve solely ever arrange one LSA account, and I am the one one with the entry and credentials to take action. I am being instructed that I can not unlink this different uknown LSA account as a result of I do not know any of the credentials of that different account. Their resolution was for me to unlink our 10 12 months previous account with established critiques and begin a brand new google enterprise profile from scratch. This can be a horrible suggestion in my thoughts. Why would an unknown entity get to power us off of our personal Google itemizing. There should be a approach the place we are able to re-verify our account and get rid of any LSA’s we do not approve of.
After all, I didn’t do that to confirm however I belief Ben is aware of his stuff right here.
Ginny Marvin, the Google Adverts Liaison, posted on X that she has shared it with the group. She wrote, “Thanks for flagging, I am sharing with the group.”
Thanks for flagging, I am sharing with the group.
— AdsLiaison (@adsliaison) February 6, 2024
We have additionally reported, not too way back, on Local Service Ads reviews being hijacked.
Discussion board dialogue at X.