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Changes To The Project-Level Quota Google Ads Display & Video 360 API

avenueadsBy avenueads24 March 2024No Comments2 Mins Read
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Changes To The Project-Level Quota Google Ads Display & Video 360 API
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Vital information you probably have an current integration could make concurrent Show & Video 360 API requests on Google Adverts. From the 2nd of April 2024 The Display & Video 360 API will roll out a brand new project-level quota of 1500 complete (learn and write) requests per minute per undertaking and 700 write requests per minute per undertaking.

Google have defined they’ve implement the change to assist shield their infrastructure and enhance the steadiness of the API for the general group.

Based on the Google Ads Developer blog most tasks fall effectively beneath this threshold so gained’t have to make any modifications, however these with an integration that may make concurrent API requests to five or extra advertisers, could also be vulnerable to exceeding this new quota restrict and may take the next actions:

  • Replace the error dealing with of your Show & Video 360 API integration to scale back request frequency when receiving 429 error responses.
  • Think about using the Display & Video 360 API BigQuery connector to retrieve Show & Video 360 useful resource configuration settings in bulk.

Should you’re involved your integration is perhaps effected by these modifications Google have recommended you take a look at thier Quota Optimization Guide for more information.

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