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Prepared to spice up model consciousness? Discover one of the best social media company for your corporation, vetted and reviewed by our crew of editors.
Use this checklist to search out:
- What a social media company can do for your corporation
- The advantages of utilizing a social media company
- The right way to discover the proper social media company
- 12 of one of the best social media promoting companies within the US (and what they specialise in)
HawkSEM The SEM company difficult what is that will help you create what’s subsequent. |
MuteSix The main full-funnel efficiency advertising company accelerating development for disruptor manufacturers. |
AKQA From inspiration to implementation, AKQA has an unmatched status for influential work. |
We Are Social Delivering a worldwide perspective in a time when social media is shaping tradition. |
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Greatest For | B2B, B2C, Ecommerce, SaaS, Finance, Healthcare, Schooling, Skilled companies | Ecommerce, magnificence manufacturers, monetary | Enterprise, SaaS, ecommerce | Sports activities, know-how, ecommerce, retail |
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4.9
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4.8
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Social media platforms are performing extra like engines like google, particularly for the youthful era.
According to Hootsuite, extra individuals beneath the age of 25 flip to social media channels to analysis and consider manufacturers that they do to engines like google.
And people numbers don’t drop considerably by era. Practically half of individuals 25-44 years outdated seek for manufacturers on social media networks.
In different phrases, social media promoting is a good way to get your model in entrance of the proper viewers on the proper time – once they’re purchasing. The issue is that you simply aren’t the one model with this concept.
Navigating the constantly-evolving world of social media will be daunting, particularly with rising competitors. That’s the place a social media company is available in.
We’ll introduce you to what a social media advertising firm is, how they function (full-service vs. specialist), and share 12 of one of the best companies within the sport.
Plus, we’ll cowl every company’s distinctive choices, what they specialise in, their awards, high content material, and what makes them stand out.
The highest 12 social media companies within the sport
- HawkSEM
- MuteSix
- AKQA
- We Are Social
- Huge
- Bright Age
- LYFE Marketing
- Fresh Content Society
- Parachute Media
- Ignite Social Media
- Social Media 55
- Web FX
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HawkSEM
HawkSEM (that’s us!) is an award-winning, full-service on-line advertising company that focuses on working with B2B and B2C manufacturers to spice up their social media advertising. We’ve got a crew of consultants who’re keen about driving outcomes for our shoppers.
Our paid media companies embody social channels like, Fb advertisements, Instagram, Twitter, LinkedIn, and Pinterest promoting and paid search corresponding to Google Adverts and Microsoft Promoting. We additionally provide inventive companies to assist shoppers develop compelling advert inventive that resonates with their audience.
HawkSEM has been acknowledged by Clutch.co as a high social media advertising company, is an accredited Meta Companion, and has labored with some big-name manufacturers corresponding to Western Digital and Land Rover.
Greatest for: Ecommerce, B2B/B2C, SaaS, finance, healthcare, skilled companies, training
Providers supplied:
- Content material advertising
- Paid social media advertising
- Conversion charge optimization
- PPC administration companies
- search engine optimisation
- Ecommerce advertising
- Remarketing
- Touchdown web page optimization
- SEM technique
Purchasers:
Notable shoppers: Verizon, Nike, Honda, and Merril Lynch.
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MuteSix
(Picture: MuteSix)
MuteSix is a efficiency advertising company that focuses on Fb and Instagram promoting for B2C manufacturers. It has had great success serving to large title manufacturers in all kinds of industries corresponding to retail, e-commerce, luxurious items, nonprofit, know-how and sports activities.
They’ve a crew of inventive strategists, knowledge analysts, and media consumers who work collectively to develop and execute social media promoting campaigns that drive outcomes.
MuteSix has been acknowledged by Inc. Journal as one of many fastest-growing non-public firms in America and has labored with shoppers corresponding to The Trustworthy Firm and Revel.
Greatest for: Ecommerce, magnificence manufacturers, monetary
Providers supplied:
- E mail advertising
- Content material creation
- Bespoke manufacturing
- Graphic design
- Copywriting
- CRM
- TV/CTV
Purchasers:
- Common Normal
- Excessive Rise Monetary
- John Paul Mitchell Programs
- Farmacy Magnificence
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AKQA
(Picture: AKQA)
AKQA is a inventive company that focuses on model expertise and that innovation and primarily works with enterprise firms. It has delivered highly effective, outcomes pushed campaigns for large, multinational companies corresponding to Nike and Sony and makes use of an interdisciplinary method to craft campaigns that ship on all fronts.
AKQA has a crew of designers, builders, and strategists who work collectively to create compelling social media promoting campaigns that seize their shoppers’ model essence.
AKQA has been acknowledged with quite a few awards, together with a Cannes Lion for his or her work with Nike, and has labored with different family names corresponding to Google and Netflix.
Greatest for: enterprise, SaaS, ecommerce
Providers supplied:
- Digital and print advertising campaigns
- Digital technique
- Paid social
- Natural social
Purchasers:
- Tinder
- Sony
- Volvo Automobiles
- Nike
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We Are Social
(Picture: We Are Social)
We Are Social is a worldwide social media company specializing in advertising plans, content material creation, and neighborhood administration for international manufacturers.
With 1,300+ employees in 18 places of work unfold throughout 4 continents, their crew is well-positioned to assist main worldwide manufacturers of their international social promoting. When you’ve got a enterprise that operates in quite a few areas throughout the globe, this company’s intensive attain and international assortment of expertise will serve you effectively.
With a global crew it’s straightforward to collaborate on social media campaigns that cross areas whereas sustaining the native information and cultural sensitivities to make it possible for campaigns carry out effectively and shine a constructive mild in your model.
We Are Social has received quite a few awards for its work, together with Social Company of the 12 months on the Marketing campaign Asia-Pacific Awards. They’ve additionally labored with shoppers corresponding to Adidas and Heineken.
Greatest for: Sports activities, know-how, ecommerce, retail
Providers supplied:
- Media planning
- Paid media administration
- Influencer advertising
- Video & images
- Artistic marketing campaign & idea improvement
Purchasers:
- Ebay
- EA Sports activities
- Underneath Armour
- Lego Grasp
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Huge
(Picture: Large Inc.)
Large is a full-service digital advertising firm that focuses on person expertise, internet design, and know-how for enterprise firms.
It has a crew of consultants who work collectively to create social media promoting campaigns which can be each visually gorgeous and efficient. Its experience runs by a variety of matters corresponding to Synthetic Intelligence, and Knowledge and Insights.
When you begin consulting its crew you will note that it turns into a companion, relatively than an exterior service and can work collaboratively with you to create essentially the most considerate social content material you possibly can think about.
Large has received a number of awards for its work, together with an Awwward for its web site design for the Museum of the Shifting Picture. It ought to come as no shock that such a profitable company has labored with shoppers corresponding to HBO and American Categorical.
Greatest for: Tech firms, enterprise, ecommerce
Providers supplied:
- Commerce
- Design
- Model technique
- Synthetic intelligence (AI) advisory
- Buyer expertise
Purchasers:
- Audi
- P&G
- Spotify
- Ps
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Bright Age
(Picture: BrightAge)
Vibrant Age is a digital advertising company that focuses on social media promoting, PPC, and search engine optimisation. They’re additionally significantly well-known for its incredible B2C neighborhood administration companies.
If you’re seeking to develop your on-line social media neighborhood, then that is the company it’s essential to seek the advice of. It has intensive expertise in participating with all kinds of B2C audiences and may help your model discover its voice and create a neighborhood in your clients.
They’ve a crew of consultants who’re keen about driving outcomes for his or her shoppers by data-driven methods.
In addition they provide social media buyer care and status administration companies to assist shoppers develop and preserve a compelling, inventive, and approachable social media presence that connects with their viewers. Vibrant Age has labored with shoppers corresponding to HBO and Ingersoll Rand.
Greatest for: streaming companies, hospitality, leisure
Providers supplied:
- Social media advertising
- Content material creation
- Copywriting
- Social media buyer care
- Group administration
Purchasers:
- Disney+
- ABC
- BigStub
- Doubletree
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LYFE Marketing
(Picture: Lyfe Advertising and marketing)
LYFE Advertising and marketing is a social media administration company that focuses on native social media promoting, content material creation, and neighborhood administration.
As a number one digital advertising company that focuses on offering distinctive native social media administration companies tailor-made particularly for small and medium-sized companies (SMBs) it has a deep understanding of the distinctive challenges confronted by SMBs and is dedicated to serving to them thrive within the social media panorama.
They’ve a crew of social media consultants who work collectively to create impactful social media promoting campaigns for his or her shoppers. LYFE Advertising and marketing has been acknowledged by Inc. Journal as one of many fastest-growing non-public firms in America and has labored with shoppers corresponding to GNC and F45 Coaching.
Greatest for: SMB, boosting social media engagement
Providers supplied:
- Social media advertising
- Social media promoting
- PPC administration companies
- E mail advertising
Purchasers:
- Perpetually Diamonds Atlanta
- Wingstop
- Hilton
- S. Carter Designs Customized Jewellery
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Fresh Content Society
(Picture: Recent Content material Society)
Recent Content material Society is a full-service digital advertising company that focuses on helping direct-to-consumer (DTC) manufacturers in reaching their social media advertising targets.
With a profound understanding of the distinctive wants and challenges confronted by DTC companies, Recent Content material Society is devoted to offering tailor-made options that drive model development and buyer engagement.
Their social media crew brings collectively a variety of experience to create compelling social media promoting campaigns that ship large outcomes, corresponding to a 20X return on advert spend in 90 days for one in all their shoppers.
It’s no surprise that with such compelling previous work, manufacturers are lining as much as buy their companies, they usually have labored with shoppers corresponding to Audi and KFC.
Greatest for: SMB, auto trade, {hardware}
Providers supplied:
- Social media audits
- Social media technique
- Group administration
- Analytics and reporting
- Paid media administration
Purchasers:
- KFC
- TravelCenters of America
- True Worth
- Peak Auto
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Parachute Media
(Picture: Parachute Media)
Parachute Media is an esteemed social media company famend for its experience in social and content material design, particularly working with way of life and shopper manufacturers.
With a powerful concentrate on inventive storytelling and strategic social media administration, Parachute Media helps manufacturers join with their goal audiences and obtain outstanding on-line development.
They specialise in offering a variety of social media companies, together with content material creation, neighborhood administration, influencer partnerships, paid social promoting, and social media analytics.
Over time, Parachute Media has labored with a powerful roster of notable shoppers, together with REI and Common.
Greatest for: Manufacturers that wish to enhance their social media content material.
Providers supplied:
- Analytics
- E mail advertising
- Videography and images
- Google Adverts
- Content material technique and writing
- Model improvement
- Group administration
- Promoting and retargeting
Purchasers:
- Hardee’s
- REI
- Tractor Provide Co
- Merrell
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Ignite Social Media
(Picture: Ignite Visibility)
Ignite Social Media is a number one social media advertising company with a specialization in working with a number of the most outstanding manufacturers on the earth and serving to them handle their social communities.
They excel in creating and implementing impactful social media methods that drive model consciousness, engagement, and conversions.
Their distinctive work has earned them recognition within the trade, with notable awards corresponding to The Drum Social Buzz Award and the Shorty Awards. These accolades spotlight Ignite Social Media’s dedication to innovation and excellence in social media advertising.
Ignite Social Media has labored with a outstanding portfolio of famend shoppers, together with Microsoft, Warner Bros and Ikea.
Greatest for: Manufacturers that wish to develop and interact their social media neighborhood.
Providers supplied:
- Social technique
- Paid promoting
- Group administration
- Influencer advertising
- Reporting and analytics
- Content material improvement
Purchasers:
- Kelly Providers
- Nike
- evite
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Social Media 55
(Picture: Social Media 55)
Social Media 55 is a famend social media company that has labored with a various vary of manufacturers throughout varied industries. They assist good manufacturers that want a la carte companies and produce a variety of extremely specialised abilities to the desk.
In addition they specialise in influencer advertising and social media administration and can rapidly be capable of use their tailor-made experience to spice up your social media presence.
Social Media 55 possess a deep understanding of every model’s distinctive wants and leverage their experience to ship distinctive social media options. An intensive information has led them to work with some big-name manufacturers corresponding to Arby’s and Nissan.
Greatest for: Area of interest manufacturers that want a la carte companies.
Providers supplied:
- search engine optimisation
- Area of interest-specific advertising
- Branding and media
- E mail advertising
- Ppc
- Net improvement
- Social media administration and promoting
- App improvement and advertising
- Influencer advertising
- And extra
Purchasers:
- Simply Toys Worldwide
- The Swiss Resilience Institute
- JIVAGO Manufacturers LLC.
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WebFX
(Picture: WebFX)
WebFX is a full-service digital advertising company identified for its experience in social media advertising for SMBs and native companies.
They specialise in working with manufacturers throughout varied industries, starting from small companies to giant enterprises.
WebFX social media companies vary from technique improvement and content material creation to neighborhood administration and influencer advertising.
Their distinctive work has garnered trade recognition, with quite a few awards to their title, together with the Interactive Advertising and marketing Awards, Hermes Artistic Awards, and US Search Awards.
In addition they have expertise working with big-name shoppers corresponding to Marriott and Hilton.
Greatest for: SMBs and native manufacturers are match.
Providers supplied:
- search engine optimisation
- PPC administration
- Social media promoting
Purchasers:
- Wrangler
- Hilton
- Sysco
- Jiffy Lube.
What’s a social media company?
Social media promoting companies can work with companies of all sizes and industries to develop and execute social media campaigns that drive outcomes. (Picture through Unsplash)
A social media company is a specialised advertising company that helps companies create and handle social media promoting campaigns.
These companies have groups of selling consultants who specialise in totally different elements of social media promoting, together with influencer advertising, advert technique, content material creation, media shopping for, and knowledge evaluation. Some even have specialised channels, for instance, having consultants on their groups that know a particular platform, corresponding to LinkedIn, Snapchat, or Fb, inside out.
Social media promoting companies can work with companies of all sizes and industries to develop and execute social media campaigns that drive outcomes. Some additionally specialise in sure sectors, corresponding to ecommerce or regulation, and use their intensive information in a refined space and of a singular viewers to ship spectacular outcomes for his or her shoppers.
What’s the distinction between a full-stack company and a social media company?
There’s a ton of jargon in advertising, and effectively, all industries, for that matter. We turned to our lead strategist, Magnolia Deuell, to assist make clear the distinction between some of these companies.
“Full stack companies provide manufacturers a partnership that operates as an extension of their advertising crew vs. one other vendor you’re including to the payroll,” says Deuell. “When a model works with a specialised advertising company that solely has core competencies in a single channel (i.e., social media), it’s exhausting to have a cohesive technique that seamlessly elevates your entire digital efforts.”
She explains that HawkSEM leverages social media as a giant piece to an excellent larger puzzle.
“We ask questions that evoke optimizations and techniques outdoors of the scope of social media. We imagine that an omnichannel technique is the important thing to digital advertising success,” explains Deuell.
The advantages of utilizing a social media company
A social media company is an asset to many in-house groups. By taking a number of the weight off in-house groups and delivering measurable outcomes with in-depth experience and reporting, advertising managers and groups can focus their efforts on different channels like electronic mail advertising, content material advertising, and search engine marketing (search engine optimisation).
A social media company can provide enterprise house owners peace of thoughts that their advertisements are in good fingers, and there are additionally many different advantages to utilizing social media promoting. Listed here are a number of.
1. Faucet into the experience
Social media companies have specialised advertising groups for various elements of social media promoting corresponding to Fb promoting, neighborhood administration and social media administration. By working with a social media company, you possibly can faucet straight into their know-how and leverage all their amassed information to create simpler advert campaigns.
2. Value-effective
A social media company will enable you to get extra bang in your buck by optimizing your advertising campaigns for max ROI. When you’ve not obtained a specialist in-house, or they’re merely overwhelmed by the amount of labor, you would possibly discover it exhausting to maintain optimizing your campaigns and get one of the best return in your advert spend.
An company can are available and enable you to goal the proper viewers, create compelling advert inventive, and run A/B testing to extend your model consciousness and be sure you get essentially the most out of your finances.
3. Save time
Managing social media campaigns is time-consuming. Working with an company frees up your time to concentrate on different vital elements of your corporation whereas the company takes care of your social media promoting.
With so a few years of expertise beneath their belts, the employees at an company will even usually be capable of full duties sooner than you’d by yourself.
4. Knowledge-driven methods
Companies use knowledge to drive their social media advertising methods and optimize their campaigns. Usually, companies have entry to a number of instruments that acquire and report on knowledge in ways in which make it quick for them to make selections about adjustments to campaigns.
By taking a deep dive into metrics like conversion charges and engagement, they’ll discover low-hanging fruit to assist your campaigns enhance. It additionally helps inform selections like whether or not or not you want touchdown pages, a retargeting marketing campaign to extend new clients or graphic design adjustments.
Knowledge helps with every kind of analysis and testing for social media advertisements. You’ll be able to assessment the impacts of your campaigns primarily based on age, habits, geo-location, demand market, pursuits, and a lot extra. However this can be a lot to undergo. An company will enable you to discover the floor relatively than drown in your sea of information.
5. Scalability
Social media companies additionally provide the choice to rapidly scale your advertising efforts as your corporation grows.
Moderately than recruiting and hiring to increase your groups, your workload will increase, and you’ll merely scale your contract along with your company. This additionally applies within the different course, and if in some unspecified time in the future it’s essential to scale down (perhaps as a result of you have got a seasonal enterprise), you possibly can simply do this too.
What’s the greatest social media company for my enterprise?
Whereas there are actually a whole lot of advantages to utilizing an company (and excess of we listed above), sadly, not each company was created equal and can ship you all of these nice benefits.
So, how will you discover the proper social media company that can ship on its guarantees and positively impression your corporation? The reply depends upon a number of elements, together with your corporation targets, finances, and trade. Listed here are some issues to think about when selecting a social media company.
Discover the proper service
Completely different social media companies provide totally different companies. Some provide full-service digital advertising, whereas others specialise in social media advert administration or influencer advertising. Contemplate what social media companies your corporation wants and select an company that may present them.
You also needs to contemplate what social networks your corporation makes use of. For instance, B2B companies usually promote on LinkedIn. Corporations specializing in lead era are usually on Fb and Instagram. Whereas e-commerce companies may need extra success on TikTok.
You wish to discover an company that provides social media advert administration in your channels and has sufficient expertise to information you on which channels your viewers will spend essentially the most time on.
Business expertise
Search for an company that has expertise working in your trade. They’ll higher perceive your goal market and the best way to create efficient social media promoting campaigns for your corporation.
Deuell says, “Manufacturers ought to search for companies which have earlier expertise inside their vertical, as we all know profitable methods on social drastically differ pending on the trade. What works for one trade could not work for an additional.”
This doesn’t imply that you simply essentially want an company that solely has shoppers in your trade. Moderately you wish to ask about their earlier expertise and see some examples of earlier shoppers who had comparable audiences and case research to see what the outcomes had been.
Awards or certifications
There are many nice companies which have by no means received an award. Nonetheless, if you’re new to social media promoting and uncertain what to seek for, an award-winning company is usually a good place to start out wanting.
Contemplate companies which have received awards or have trade certifications, corresponding to being a Meta Business Companion. Meta owns Fb and Instagram, two main social channels, and a licensed partnership demonstrates that the company was vetted by Meta for its technical abilities and companies.
Search for partnerships that matter
Deuell tells us to search for partnerships that can assist your model.
“Companies with premier partnerships with main platforms, like Meta, enable manufacturers to work with companies with confirmed and acknowledged expertise inside these platforms. These partnerships additionally enable manufacturers further advantages like Beta testing alternatives,” says Deuell.
Nicely-known shoppers
The extra a social media promoting company builds its status. The extra big-name manufacturers wish to work with it. Verify to see if the company has labored with well-known shoppers in your trade (or on the whole). This may be a sign that they’ve a observe file of success and may ship strong outcomes for your corporation.
Communication & collaboration
Search for an company that values communication and collaboration. You wish to work with an company that can hearken to your wants, present common updates in your campaigns, and work collaboratively along with your crew to attain your corporation targets.
There’s nothing worse than an account supervisor that doesn’t reply to your emails and applies a one-size-fits-all technique to its advert technique. Your collaboration must be with an company that can assign KPIs, observe metrics and report back to you in your campaigns in a manner that’s tailor-made to your corporation relatively than doing the identical factor for all of their shoppers.
Social proof
Social proof, like evaluations and testimonials, will enable you to get to know the company from a shopper’s viewpoint. You’ll acquire an understanding of what it’s prefer to work with an company and what to look out for.
these elements may help you select one of the best social media company for your corporation. Don’t be afraid to ask for testimonials or case research to higher perceive the company’s expertise and observe file.
With the proper social media company, you possibly can create and execute efficient promoting campaigns that drive outcomes and assist your corporation develop.
Purple flags to bear in mind
When interviewing an company, steer clear from those that don’t current a full-funnel social technique. Anybody can provide you nice outcomes whereas operating campaigns which can be reaching customers who’ve beforehand been to your web site or engaged along with your profile (i.e., remarketing audiences). The exhausting half is bringing customers into your funnel and being the primary touchpoint throughout the purchaser journey – that’s the place a strong higher/mid-funnel technique is essential for long-term success and sustainable model development.
FAQs about social media companies
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How a lot do social media companies cost?
Social media company pricing ranges wherever from $2,500-$10,000 or extra monthly, relying on expertise, trade area of interest, scope, and even your location.
Most social media companies cost a flat charge or a share of advert spend for paid social campaigns and by platform for natural promoting. HawkSEM costs a flat undertaking payment that doesn’t contain setup prices.
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How lengthy does it take to see outcomes on social media campaigns?
It will rely in your marketing campaign initiatives. If you’re specializing in engagement and branding, it will occur rapidly. If you’re fascinated by rising your conversions, it might probably take as much as three months in your campaigns to be totally optimized.
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What do you have to ask a social media company in a discovery name?
Crucial factor to ask a potential social media company is about their expertise in your trade. Ask for case research displaying confirmed outcomes. You also needs to get an understanding of timelines, contracts, charges, and end result expectations.
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How do I select one of the best social media company?
Search for related expertise, results-driven case research, and a custom-made social media technique that can enable you to attain your targets earlier than you conform to work with them.
Additionally, think about charges, related expertise, and platforms they specialise in.
The takeaway
These 12 social media companies are among the many greatest within the sport. Whether or not you’re searching for a full-service digital company or a specialised social media administration company, there’s an company on this checklist that may enable you to obtain your targets.
Every company has distinctive choices, awards or certifications, and well-known shoppers, making them stand out in their very own manner. However each one in all them has a confirmed historical past of delivering large outcomes for his or her shoppers that not solely concentrate on return on advert spend however gaining high quality leads and viewers engagement.
Most firms can profit from social media advertising companies. Contact HawkSEM to get began at this time!
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