How the “Thank You” Google Trends Page Can Inspire Marketers

Max Braglia – Could 18, 2020

I’ve all the time used and beneficial Google Trends, an internet site by Google that analyzes the recognition of high search queries in Google Search throughout numerous areas and languages. Not solely it’s a useful gizmo to check the search quantity of various queries over time, however it may additionally assist advertisers discover key phrase alternatives and traits to be added to their paid search campaigns.

As quickly because the COVID-19 Pandemic started to escalate, Google created the “Google Trends Coronavirus Hub”, a very good useful resource that helps to maintain observe of what individuals are looking for throughout this difficult time.

When you scroll to the very backside of the Google Developments Coronavirus Hub that’s the place you can find my favourite useful resource of all throughout the Hub: the “Thank You” Google Trends page.

This web page, which exhibits how individuals are looking for methods to point out gratitude in the direction of all these working tirelessly throughout this time, actually moved me and gave me nice inspiration.

Not solely you possibly can watch a touching video (positioned on the high of the web page) that thanks all healthcare employees, however it’s also possible to find out how individuals within the US are looking for methods to thank or to assist individuals or organizations hit by the pandemic.

Greater than ever, individuals are looking for methods to assist their group, to remain linked.

Which brings me to the purpose: if you’re a marketer, you should hear to those alerts and regulate your tone of voice and messaging to attach together with your prospects.

Bear in mind, whereas discovering the best message will be difficult, particularly in a fast-changing scenario, you’re answerable for setting the tone for the way prospects understand your model throughout a tough time. Spending a bit of time with the instruments above will help you do exactly that.

In case you have additional questions or want help in adjusting your digital advertising and marketing technique, please electronic mail us at information@morevisibility.com.