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Everyone seems to be now seeing the search shopping filters in the Google search outcomes for e-commerce-related queries, which Google began testing effectively over a year ago. And as some have famous, the buying filter might also present for some native queries as effectively, so long as there’s some buying intent in that question.
Here’s a screenshot of a question for [bikes] or [bikes near me] that set off this buying filter to indicate within the Google Search outcomes. In fact, Google additionally reveals a locations / native pack on the prime:
Greg Sterling additionally posted about this:
New native buying filter that is beginning to seem for native product searches additionally wants: SMB and in-stock. pic.twitter.com/wygqUGpSZn
— Greg Sterling 🇺🇦 (@gsterling) November 8, 2023
That is much less of an area filter and extra of a buying filter from what I can see…
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