Google’s Search Liaison, Danny Sullivan, stated on X that simply because content material is outdated, it does not imply that content material is unhelpful. He stated, “Simply because one thing is older would not make it unhelpful.”
The query was from Matt Cannat who requested, “Could be good for Google to launch steerage for information publishers. There’s no method we will return previously and replace topical articles — these websites are vastly totally different than those that are constructing authority on particular KPs with evergreen posts.”
Wherein Danny Sullivan from Google replied, “If content material is written for folks first, that is all that must be thought of (as our steerage says). Simply because one thing is older would not make it unhelpful.”
This was in reference to my protection that the helpful content update uses machine learning.
Listed here are these posts:
If content material is written for folks first, that is all that must be thought of (as our steerage says). Simply because one thing is older would not make it unhelpful.
— Google SearchLiaison (@searchliaison) October 30, 2023
We’ve got numerous old content on the topic of old content right here.
Discussion board dialogue at X.
