Google Business Profile Call History & Chat Going Away July 31, 2024

Google shall be eradicating the decision historical past reviews and the Chat and messaging options inside Google Enterprise Profiles on July 31, 2024. Google mentioned, “We acknowledge this can be troublesome information,” however added, “We sometimes must make troublesome choices.”

I puzzled if Google eliminated this over privateness points, however Google mentioned it was as a result of the options had “comparatively low utilization and we’re prioritizing give attention to higher-impact options for retailers.”

Google added call history reporting in 2020, it was lacking knowledge for many till the following year however was teased as a option to preview calls.

The chat function launched as messaging back in 2017. Right here is the assistance doc on this change.

Beginning on July fifteenth, Searchers will not be capable to begin new chats with you, however present chats will nonetheless work. July thirty first, chatting shall be absolutely disabled.

Google is supplying you with a option to obtain the historic name historical past and chat historical past for now…

I acquired a mixed electronic mail that claims “Enterprise Profile chat and name historical past are going away,” however some acquired particular person emails about particular person options going away.

Here’s a touch upon this from Google’s Advert Liaison:

Jason Brown posted a screenshot on X of the e-mail he acquired from Google about this information. Right here is that screenshot:

It reads:

We’re reaching out to share that on July 31, 2024, you’ll cease seeing name historical past reviews in Google Enterprise Profile. We acknowledge this can be troublesome information – as we regularly enhance our instruments, we sometimes must make troublesome choices which can influence the companies and companions we work with. It is essential to us that Google stays a useful associate as you handle your small business and we stay dedicated to this mission.

Please be aware, clients will nonetheless be capable to discover and speak to your small business by way of Google Search and Maps – and study extra details about you out of your web site hyperlinks, enterprise description, pictures, and anything you share in your Enterprise Profile.

Additionally, you will proceed to have the ability to obtain calls out of your Enterprise Profile and monitor different engagement metrics for your small business, together with internet site visitors or instructions requests.

You probably have questions on this variation, you’ll be able to study extra right here. It is essential to us that your Enterprise Profile continues to be a useful software so that you can handle your small business.

Sohan Jain posted a screenshot of the chat electronic mail on X:

It reads:

We’re reaching out to share that we are going to be winding down Google’s chat function in
Google Enterprise Profile on July 31, 2024. We acknowledge this can be troublesome information – as we regularly enhance our instruments, we sometimes must make troublesome choices which can influence the companies and companions we work with. It is essential to us that Google stays a useful associate as you handle your small business and we stay dedicated to this mission.

Google will cease creating new conversations after July 15, and chat performance will absolutely finish on July 31. Please be aware, clients will nonetheless be capable to discover and speak to your small business by way of Google Search and Maps – and study extra details about you out of your web site hyperlinks, enterprise description, pictures, and anything you share in your Enterprise Profile.

You probably have questions on this variation, you’ll be able to study extra right here. It is essential to us that your Enterprise Profile continues to be a useful software so that you can handle your small business.

Key dates:

* Beginning July 15, clients will not be capable to begin new chat conversations with your small business from Google. Clients in present chat conversations shall be notified that chat shall be phased out.

* Beginning July 31, chat performance will finish. This implies you may not obtain new chat messages.

What to do subsequent

* If you would like a report of previous Enterprise Profile chats, you’ll be able to obtain your chat historical past of previous buyer conversations by way of Google Takeout.

* Contemplate inviting your clients to various chat options to proceed conversations there.

Additionally, it looks like Chat and Messaging are usually not the identical as a result of Google has a unique electronic mail about “messaging” going away by way of Francastro on X. It says:

We’re reaching out to share that we are going to be winding down Google’s Enterprise Messages on July 31, 2024. We acknowledge this can be troublesome information – as we regularly enhance our instruments, we sometimes must make troublesome choices which can influence the companies and companions we work with. It is essential to us that Google stays a useful associate as you handle your small business and we stay dedicated to this mission.

No motion is required for any manufacturers and companions who solely use Google entry_points for Enterprise Messages. Manufacturers and companions utilizing brand-managed entry_points, corresponding to a URL or internet widget, ought to take away the entry level or substitute it with another messaging possibility by July 15. Google will cease creating new conversations after this date, and chat performance will absolutely finish on July 31.

You probably have various chat channels, think about inviting your clients to proceed conversations there.

You probably have questions on this variation, you’ll be able to study extra right here.

Right here is the mixed electronic mail I acquired on this information:

Discussion board dialogue at Local Search Forum.