Google Ads Performance Max Placement Report To Show Search Partner Network Sites

Google Adverts will quickly assist displaying the Search Accomplice Community within the Efficiency Max Placement report. This implies Google will present you which internet sites your PMax advertisements are operating on – which is a primary.

Google posted the replace in this help document saying, “Beginning in March, 2024: The Efficiency Max Placement report will assist Search associate community websites. These Search associate websites will present alongside Show and Google Owned & Operated placements.”

Here’s a screenshot of that announcement:

I consider AdAge was the first to report it saying, “Google affords impression-level placement reporting after report finds search advertisements confirmed up on porn and sanctioned websites.” The CheckMyAds website wrote, “That is large information. Google has been sending billions of {dollars} to web sites like this for years — with zero accountability to advertisers. Now, we lastly have the facility to see for ourselves.”

Ginny Marvin, Google’s Adverts Liaison, confirmed this as properly on X and wrote, “Presently, will probably be for PMax — Search associate websites will present alongside Show and Google Owned & Operated placements within the PMax Placement report. We’ll consider whether or not to increase it to different marketing campaign varieties sooner or later.”

So perhaps this will probably be supported past PMax campaigns sooner or later?

That is associated to the information again in December the place Google allowed advertisers to opt out of the Search Accomplice Community in Search and Purchasing advert campaigns, even when they’re utilizing Efficiency Max (PMAX) and Common App Campaigns.

Cannot wait to see all of the screenshots of those reviews in March, to see the place your advertisements are being displayed.

Discussion board dialogue at X.