[ad_1]
Google has a broadcast patent named “Generative summaries for search outcomes” which is believed to be the patent behind the Search Generative Experience launch we noticed earlier this yr. This patent was filed on March 20, 2023 and authorised on September 26, 2023 underneath the patent ID US11769017B1.
Juan Gonzalez Villa posted a thread on X breaking it down, which I’ll embed beneath so you’ll be able to learn it.
The summary reads:
At the least selectively using a big language mannequin (LLM) in producing a pure language (NL) primarily based abstract to be rendered in response to a question. In some implementations, in producing the NL primarily based abstract further content material is processed utilizing the LLM. The extra content material is along with question content material of the question itself and, in producing the NL primarily based abstract, might be processed utilizing the LLM and together with the question content material—and even unbiased of the question content material. Processing the extra content material can, for instance, mitigate occurrences of the NL primarily based abstract together with inaccuracies and/or can mitigate occurrences of the NL primarily based abstract being over-specified and/or under-specified.
Listed below are Juan’s posts:
Earlier than we begin: there are at the moment no different patents assigned to Google mentioning generative AI methods and search.
There could be different patents on the identical matter nonetheless pending, however I consider this doc is extremely related to Google SGE as it really works proper now. pic.twitter.com/L4Ly5Ows2c
— Juan González Villa (@seostratega) November 29, 2023
1. Receiving a question related to a shopper system. The question might be explicitly entered by a person or routinely generated primarily based on context.
2. Deciding on a set of search end result paperwork (SRDs) which might be aware of the question and associated or latest queries.
— Juan González Villa (@seostratega) November 29, 2023
4. Processing the SRD content material snippets utilizing an LLM to generate LLM output. An non-compulsory summarization immediate will also be included.
5. Producing a pure language abstract utilizing the LLM output. This leverages robustness of the LLM whereas constraining it to the SRD content material.
— Juan González Villa (@seostratega) November 29, 2023
This checks out with one thing acknowledged within the doc “An Overview of SGE”, made public by Google round SGE’s launch, though we did not have any extra particulars.
The patent now supplies loads of element round how and why a number of fashions can be found and can be utilized: pic.twitter.com/U035N35Bxl
— Juan González Villa (@seostratega) November 29, 2023
3. The choice might be primarily based on:
• Processing the question with a classifier to foretell greatest mannequin(s)
• Detecting sure phrases within the question to point appropriate mannequin(s)
• Contemplating search end result varieties/content material to find out acceptable mannequin(s)— Juan González Villa (@seostratega) November 29, 2023
So by dynamically choosing from a number of candidate generative fashions, the invention goals to optimize accuracy and effectivity by selecting probably the most suited mannequin(s) for any given question.
The patent additionally present some particulars on how the hyperlinks to sources work:
— Juan González Villa (@seostratega) November 29, 2023
1. “A portion, of a visually rendered NL abstract, that’s supported by a primary SRD might be selectable (and optionally underlined, highlighted, and/or in any other case annotated).
A choice of the portion can lead to navigating to a hyperlink akin to the primary SRD.”
— Juan González Villa (@seostratega) November 29, 2023
3. The hyperlinks might be basic hyperlinks to the SRDs or particular anchor hyperlinks to the parts that present the verification.
4. The linkified parts might be decided primarily based on evaluating the abstract content material to SRD content material utilizing encoder fashions to determine verified parts. pic.twitter.com/zlJFFO2c6Q
— Juan González Villa (@seostratega) November 29, 2023
This is how confidence works, in response to the patent:
1. Confidence measures might be generated for parts of the abstract or for the abstract as a complete.
The boldness measures are then used to find out which confidence annotation from a set of candidates must be utilized.
— Juan González Villa (@seostratega) November 29, 2023
3. A textual “excessive confidence”, “medium confidence”, or “low confidence” annotation might be annotated for the NL primarily based abstract as a complete.
Every of the parts of the NL primarily based abstract might be annotated with a corresponding shade that displays a level of confidence in that portion
— Juan González Villa (@seostratega) November 29, 2023
Thanks for studying thus far.
This is the hyperlink to the patent: https://t.co/AtGMiWqzG9
Now, I am going to clarify how I came upon about this patent, and one other fascinating factor:
What Google SGE and Featured Snippets have in widespread… 🤓⤵
— Juan González Villa (@seostratega) November 29, 2023
In accordance with his personal profession abstract, he labored in SGE at Google between Nov 2022 and Sep 2023. He’s now a Google Fellow, the very best rung on the ladder for Google engineers, which they attain due to “constantly excellent accomplishments”. pic.twitter.com/aZmpfkajmI
— Juan González Villa (@seostratega) November 29, 2023
Their careers afterwards had been very comparable: they each went to Apple, the place they labored in Search and Siri, and got here again to Google on the finish of 2022 to work in SGE.
So… how did I discover the patent? I made a decision to search for patents by any of those two engineers and there it was. 💡 pic.twitter.com/1uUPi9myoj
— Juan González Villa (@seostratega) November 29, 2023
Their careers afterwards had been very comparable: they each went to Apple, the place they labored in Search and Siri, and got here again to Google on the finish of 2022 to work in SGE.
So… how did I discover the patent? I made a decision to search for patents by any of those two engineers and there it was. 💡 pic.twitter.com/1uUPi9myoj
— Juan González Villa (@seostratega) November 29, 2023
When you loved this thread, any suggestions, likes and/or RTs are appreciated.
Additionally, here is a put up model of this thread:https://t.co/JSt9qNcVTr
— Juan González Villa (@seostratega) November 29, 2023
Good write up Juan!
Discussion board dialogue at X.
[ad_2]
Source link
