Daily Search Forum Recap: May 15, 2024

Here’s a recap of what occurred within the search boards at present, via the eyes of the Search Engine Roundtable and different search boards on the net.

Google AI Overviews (previously SGE) is formally reside within the US search outcomes, my article goes deeper on this than most. Google is also rolling out new AI options in search within the coming months. Google Search has a brand new filter to simply present textual content hyperlinks, it’s referred to as “internet.” Google has lowered the search rankings for Deepfake porn websites. Google could also be displaying extra evaluation stars within the search outcomes.

Search Engine Roundtable Tales:

• Google AI Overviews Launch In US Search Results
  
  Google, as anticipated, has formally launched AI Overviews within the US and can broaden the launch to different international locations by the top of this 12 months. AI Overviews had been in Search Labs below the Search Generative Expertise final 12 months and has lastly launched.
• New Google AI Search Features Coming Soon – From Google I/O
  
  Google not solely introduced that AI Overviews are rolling out within the US this week however quite a few new AI based mostly search options popping out later in Google Search and in Google Search Labs. These options embody the power to regulate AI Overviews, muti-stepping reasoning, planning, AI-organized search outcomes and Lens search with video.
• Google Web Filter Goes Live To Show Just Text Links
  
  In February, we caught Google testing a brand new search filter named “Net Outcomes.” Effectively, final evening it went reside below the identify “Net.” Now you can filter search outcomes to solely present textual content hyperlinks and weed out all of the movies, photographs, and different non-text hyperlinks.
• Google Lowers Search Rankings Of Deepfake Porn Sites
  
  Bloomberg experiences that Google has downgraded/lowered the search rankings of Deepfake porn websites. Bloomberg wrote, The corporate is reducing such content material in search rankings, a spokesperson stated, including Google is “persevering with to lower the visibility of involuntary artificial pornography in search and develop extra safeguards as this house evolves.”
• Google Mobile Search Showing More Review Stars?
  
  Google could also be displaying extra evaluation stars within the cell search outcomes, in response to some experiences. RankRanger six-point elevate in how typically evaluation stars are displaying in cell search, whereas can be displaying a elevate however extra modest elevate.
• Sundar Pichai Shares Photo From Back Of Google I/O Stage
  
  Google’s CEO, Sundar Pichai, shared a photograph proper earlier than he bought on stage on the Google I/O occasion. You may see it’s from the again of the I/O keynote stage and it reveals the hundreds of individuals within the stands on the Shoreline Amphitheatre in Mountain View, California.

Different Nice Search Threads:

• Adding the markup with JS is fine. IMO it makes it harder to debug on your side, and I wouldn’t over-do it & follow general JS-SEO best practices, but it can work. The difference is mor, John Mueller on X
• As a pre-Google I/O warm up we’ve just released web-vitals v4. See the below thread for all the improvements. And, later this week, check out @malchata ‘s talk for Google I/O where he’ll be explaining how to use some of these to, Barry Pollard on X
• I’m not aware of any changes there., John Mueller on X
• It has to be rendered to be seen. With a complex JS configuration (chained JS files, conditional API requests, etc), rendering gets harder. You can make it really hard to render pages for search, you can also make it easy. Valid JSON-LD in HTML is the eas, John Mueller on X
• Project Astra is a prototype from @GoogleDeepMind exploring how a universal AI agent can be truly helpful in everyday life. Watch our prototype in action in two parts, each captured in a single take, in real time, Google on X

Search Engine Land Tales:

Different Nice Search Tales:

Analytics

Trade & Enterprise

Hyperlinks & Content material Advertising and marketing

Native & Maps

Cellular & Voice

website positioning

PPC

Different Search

Suggestions:

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