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CLK Provides Locks In Extra Conversions, Cuts Prices & Boosts Model Consciousness Via Partnership with HawkSEM
CLK Provides (clksupplies.com) works to assist the locksmithing business by offering high-quality lock and key provides.
What began as a small native enterprise greater than a decade in the past has grown right into a country-spanning enterprise. They work with greater than 60 producers and serving clients throughout the U.S. and Canada.
CLK Provides doesn’t simply set itself aside via its hands-on providers and wide selection of key blanks, key machines, rekeying provides, {hardware}, and automotive equipment.
The workforce has additionally constructed a sturdy on-line studying middle, that includes movies, lessons, guides, and different assets to assist business professionals hone their craft.
The Problem:
Just lately, the CLK Provides advertising and marketing workforce has centered on boosting the model’s ecommerce gross sales. They had been additionally on the lookout for insights and assist to push a brand new product they had been launching, particularly via video adverts.
As their present company accomplice, they turned to us. In flip, we labored to assist them craft the technique, path, and paid search (or PPC) campaigns to make it occur.
The Resolution:
To assist the CLK workforce meet its targets, we labored to construct and launch campaigns that may garner a excessive return on advert spend (ROAS) and improve gross sales. Particularly, we leveraged Efficiency Max and branding campaigns.
After testing their present video efforts, we offered options primarily based on confirmed methods we’ve seen work previously (together with components like messaging and logos). We additionally centered on driving consciousness via focused YouTube campaigns that highlighted CLK’s digital lessons.
“HawkSEM not solely manages the day-to-day adverts for us, however additionally they keep on prime of the most recent methods and adjustments within the ever-evolving advert world. They usually come to us with new methods and, most significantly, preserve our adverts worthwhile.” – P.J. Slauson, President & CEO, CLK Provides
The Outcomes:
In lower than a 12 months, whereas partnering with HawkSEM, CLK Provides was capable of:
- Improve year-over-year conversions by 32%
- Reduce value per conversion by 20% in the identical timeframe
- Develop conversion worth by 42%
About HawkSEM
Our mission as an company is to enhance your digital advertising and marketing outcomes dramatically. HawkSEM brings a mixture of senior business consultants, ConversionIQ (our sensible means of selling to drive extra income), and fixed optimization to rework your paid search, paid social, remarketing, website positioning, content material advertising and marketing, and the whole lot in between.
We go above and past, working with you to create the proper digital advertising and marketing technique for what you are promoting. Study extra at hawksem.com.
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