Browsing: Digital Marketing

Social media and video content material are integral to any advertising technique in 2024. 91% of companies use video as a advertising instrument, and 35% are dedicated to creating extra social media movies in 2024.

I really like LinkedIn. It’s among the finest instruments for my B2B enterprise. Really, I feel everybody working within the B2B world needs to be on there.

Twitter, now rebranded as X, stands out from all different social media platforms. At the very least, that’s what my expertise of serving to dozens of manufacturers with their social media technique tells me.

There are three predominant explanation why private branding efforts fail:

1. You by no means get began: You may not know find out how to get began, or in the event you do write content material, you by no

Simple, quick, and unified. We’ve talked to numerous prospects about what they want from their instruments to develop, and it all the time comes again to those three phrases. So why does go-to-market really feel so exhausting, gradual, and

The way forward for model monitoring is right here — and it’s powered by AI.

“If you happen to construct it, they are going to come” could have labored for Kevin Costner, however I feel everyone knows that advertising and marketing a cornfield baseball diamond would take only a little extra work.

April Sunshine Hawkins is a StoryBrand workshop facilitator, keynote speaker, and co-host of the Advertising Made Easy podcast (which has 2M downloads). 

Extra corporations than ever are utilizing Instagram for enterprise — over 200 million businesses, to be actual. 

We’re bombarded with tens of hundreds of messages on a regular basis — and most of them are extensions of brand name methods.