Author: avenueads

Over the previous month the digital advertising and marketing business has been alight with dialogue of how SGE could impression Google search outcomes.

Whereas SGE continues to be very a lot in testing, the character of the interface and

Do you ever really feel just like the world of paid search evolves quicker than you possibly can sustain?

With fixed updates and the push to just accept AI and automation, it may be straightforward to really feel overwhelmed

Google has up to date its discussion forum structured data assist documentation to make clear that SocialMediaPosting markup can also be supported. Google did say that SocialMediaPosting ought to be used for websites which might be extra of a

Google Information appears to be testing putting a header above information sources within the Google Information observe interface, that claims “how these tales are ranked.” I personally can’t replicate it, however some are capable of see it.

Punit posted

Google has mounted a problem with site names not appearing for some internal pages, this has been a problem since December 2023. I checked some examples, and they’re certainly mounted – though Google stated some fixes are nonetheless

Microsoft, in its month-to-month replace, announced that it will likely be shifting (or “upgrading” as they name it) sensible procuring campaigns to Efficiency Max throughout the subsequent couple of months. Microsoft stated they despatched out notices to advertisers by

New data from BrightEdge exhibits that Google is exhibiting far fewer AI Overviews than it did when it first launched them as a beta below the Search Generative Experience. Google went from exhibiting AI Overviews for 84% of

ChatGPT this, ChatGPT that. Properly, I’m right here so as to add to the AI noise (however in a great way, I promise).

I’ve seen a variety of discourse on LinkedIn about ChatGPT resumes and different professional use cases

Google’s annual advertising occasion, Google Marketing Live 2024, closely emphasised upcoming AI merchandise and options, significantly the Search Generative Expertise (SGE), now referred to as AI Overviews. 

Ads within AI Overviews are being tested within the U.S.

I’m seeing indicators of one more intense Google search ranking update and intense rating volatility yesterday and into immediately, June 4th and fifth. Lots of the instruments are exhibiting very heated volatility and there was a spike in chatter