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Microsoft Promoting is piloting a brand new consumer interface for choose customers.
The platform is but to substantiate a timeline of when the brand new UI shall be rolled out to extra customers, nevertheless a spokesperson instructed Search Engine Land to anticipate extra updates within the coming weeks.
Navigation revamp. Microsoft Promoting’s new navigation structure is about up like the most recent Google Adverts interface, with two vertical menus on the left facet of the display screen. If you hover over the principle menu, a second menu pops up close by. This makes it faster and simpler to seek out what you’re searching for. It’s designed to be user-friendly and environment friendly, much like how standard web sites function.
Copilot replace. Within the high horizontal menu of Microsoft’s new interface, there’s an icon devoted to its AI chat assistant, Copilot. Clicking on this icon opens a chat window on the proper facet of the display screen. Moreover, Copilot is built-in into the search bar performance. Interacting with Copilot by means of the search bar additionally triggers the opening of the chat window on the proper.
Why we care. Microsoft Promoting’s new UI resembles Google Adverts’ interface – and that’s a optimistic change. By making its platform extra much like Google’s, Microsoft goals to scale back friction for customers and enhance usability, making it simpler for entrepreneurs to modify between the 2.
What Microsoft is saying. A Microsoft spokesperson instructed Search Engine Land:
- “We’ve begun testing a brand new UI for some customers. We sit up for sharing extra thrilling updates to our Microsoft Promoting Platform within the coming weeks – keep tuned!”
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