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Google posted an indexing difficulty with Google Search, saying it’s investigating studies of indexing delays for content material. Google mentioned this difficulty is “affecting a small variety of websites” and they’re “engaged on figuring out the foundation trigger.”
What Google wrote. Google posted, “Google is investigating studies about delayed indexing in Google Search that’s affecting a small variety of websites. We’re engaged on figuring out the foundation trigger. Subsequent replace can be inside 12 hours.”
Google additionally posted these responses on X:
Began early this morning. The studies of those indexing points began to return in round 1:30 am ET on Thursday, December 21. I initially posted about it on the Search Engine Roundtable, a number of hours previous to Google confirming the problem. You may see that a number of the complaints got here in as early as 1:30 am ET and continued to return in all through at the same time as I write this story.
Who’s impacted. Preliminary ideas had been that solely websites in India and particular areas had been impacted however that isn’t precisely appropriate. Others thought it needed to do with websites that publish each regular HTML pages, in addition to provide an AMP various resolution.
The websites I write at, right here and the Search Engine Roundtable don’t seem like impacted. The Wall Road Journal, NY Occasions, Washington Put up and different giant publications additionally don’t appear to be impacted.
Google mentioned it is just “affecting a small variety of websites.” Google will replace us when it figures out the “root trigger” of the problem. However I don’t count on Google to share which internet sites had been impacted and which weren’t.
What now. In case you are impacted, there’s not a lot you are able to do proper now however wait it out. Google is investigating the problem on their finish and can hopefully resolve the problem earlier than later. Google did say it would present an replace inside the subsequent 12 hours, however hopefully we are going to see an replace sooner.
Why we care. In case you are noticing points with indexing of your content material and thus visitors points to your web site from Google Search, then this can be why. Once more, this particular difficulty is new, as of this morning. In case you have been having indexing and rating points over the previous a number of days or months, that’s doubtless extra of a difficulty with one of many Google Search algorithm updates and Google pondering your web site shouldn’t be price rating and indexing at this level.
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