Creator Fennel Hudson as soon as wrote, “Could, greater than another month of the 12 months, needs us to really feel most alive.”

You may think about strolling via a subject of newly bloomed wildflowers or feeling the breeze out of your open home windows on a highway journey.

We’ve curated a group of Could content material concepts for almost each channel—blogs, social posts, e mail, and video—designed to interact your viewers throughout this particular time of 12 months.

Contents

💡 Wish to plan the remainder of your 12 months in a single place? Get the 2024 Marketing Calendar for concepts, suggestions, and tendencies for each month of the 12 months.

Could vacation content material concepts

There’s tons to have fun this month, from mothers to Mexican tradition. These May holiday content material concepts will get you in entrance of your viewers proper once they’re able to benefit from the huge day.

Cinco de Mayo (Could 5)

Formally, Cinco de Mayo commemorates Mexico’s navy victory over France on the Battle of Puebla in 1862. Colloquially, it’s a day to understand Mexican tradition.

Right here’s a extremely cool content material concept for this vacation: create a video with actions for youths showcasing Mexico’s conventional music, meals, and historical past.

may content ideas - cinco de mayo video.

That is an formidable venture, for positive. You don’t need to go that huge. There are a number of different methods you may fiesta in your feeds this Cinco de Mayo.

  • Create a calendar of native Cinco de Mayo occasions.
  • Write a blog post about conventional meals and hyperlinks to recipes.
  • Ask followers to remark with their favourite Mexican eating places.
  • Share a listing of Mexican heritage facilities and museums if there are some in your space, then tag their accounts within the submit for further attain.
  • Publish a video with examples of conventional Mexican music or photographs of conventional Mexican gown.

Mom’s Day (Could 12)

Mothers are the often-unsung heroes in our lives. We’d embody the individuals who step up as stepmoms and mom figures to so many people on that checklist.

For all they do, mothers deserve a special occasion. You may assist your prospects give it to them by publishing a present information with concepts for each sort of mother.

That’s simply the tip of the ideation iceberg for Mother’s Day content. Strive asking questions on social media or sharing favourite Mom’s Day recollections.

  • Ask individuals to share their favourite mom-ism (Like “as a result of I mentioned so”).
  • Make some humorous “A day within the lifetime of a busy mother” movies.
  • Write up a listing of shops and eating places providing Mom’s Day specials.
  • Have mothers touch upon their favourite Mom’s Day ever.
  • Present followers tips on how to make the right breakfast in mattress.

Right here’s much more inspiration in your Mother’s Day social media posts.

🛑 Get a full 12 months of social media posts on this Copy & Paste Social Media Calendar.

Memorial Day (Could 27)

Memorial Day messaging has an fascinating bifurcation. The that means behind the day is a somber reminder of the navy women and men who gave their lives in service of our nation. On the similar time, Memorial weekend is the unofficial begin of summer season, filled with pool events and barbeques.

If you wish to deal with the primary theme, an Instagram Reel highlighting the day’s historical past is a superb alternative.

There are many methods to interact your viewers with the second theme. Promotions, celebration planning, and cooking suggestions are all widespread choices.

  • Ship your e mail subscribers a plan for the right Memorial Day celebration with lists of provides, ornament concepts, and pattern menus (use these Memorial Day subject lines).
  • Merely share your Memorial Day hours in a social media post.
  • Share a listing of weekend highway journey concepts, small cities to go to, historic websites to see, and many others.
  • Curate some refreshing summertime cocktail and mocktail recipes and publish them in a weblog submit.
  • Run a Memorial Day promotion with reductions, BOGO affords, or free transport.

Popular culture Could content material concepts

Popular culture social media posts are engagement gold (individuals love their fandoms!). Could is stuffed with days devoted to widespread books, motion pictures, and extra. Lean into these matters, and also you’ll appeal to many individuals to your posts.

Harry Potter Day (Could 2)

Harry Potter is an everlasting cultural phenomenon, with followers flocking to themed conventions, parks, and occasions. To not point out, #harrypotterday has practically 38k posts on Instagram alone.

How are you going to interact this energetic viewers of Hogwarts lovers? How a few humorous video asking, “What if the world of Harry Potter existed in actual life?”

That is such a enjoyable theme to discover. There are many visible and interactive content material concepts you need to use on Harry Potter Day.

  • Run an Instagram poll asking followers which Hogwarts home they belong in (and join every reply to considered one of your merchandise).
  • Ask followers to touch upon their favourite HP books, motion pictures, or scenes.
  • Share Harry Potter little-known info and behind-the-scenes tales.
  • Maintain a Harry Potter dress-up day in your employees or prospects and share the images in your social media feeds.

Star Wars Day (Could 4)

“Could the Fourth (be with you)” has turn into a yearly celebration of all issues Sith, Skywalker, and area scoundrels. Like Harry Potter followers, Star Wars devotees will certainly like, love, and share your Star Wars content material.

The Dallas Mavericks performed somewhat prank by stationing a number of Storm Troopers outdoors of a press convention. They seemed like statues and startled gamers as they walked by.

Costume occasions in numerous kinds are nice concepts for Star Wars Day, however there’s a galaxy filled with different methods to share the pressure.

  • Maintain a Star Wars trivia contest and Instagram giveaway, awarding prizes to the individuals who reply obscure questions the quickest.
  • Ask followers to share pics of their pets dressed as Star Wars characters (listed here are extra tips about gathering user-generated content).
  • Create a how-to video with some Star Wars-themed crafts and actions
  • Use the precise hashtags like #maythefourth, #starwarsday, and #maythefourthbewithyou

Kentucky Derby (Could 4)

Talking of dressing up, Could can also be residence to essentially the most well-known horse race of all time, the Kentucky Derby. And this occasion is all about seersucker suites and ornate headwear.

Anybody can be a part of the enjoyable, however in the event you work within the trend, journey, or way of life industries, it’s best to concentrate on Derby content material.

In fact, celebration suggestions and mint julep recipes are nice choices, however don’t cease there. These content material concepts could have your May marketing off and working.

  • Work with an influencer to create a “Prepare with me” submit that exhibits the whole lot from make-up to hat selections to transportation for the massive Derby celebration.
  • Host a web based watch celebration.
  • Create a bingo card of typical stuff you’ll see in the course of the Kentucky Derby.
  • Ask individuals to select the race winner and randomly select one to win a prize.

Extra Could pop cultural content material concepts

That is only the start of the Could content material concepts you may create round pop-cultural occasions. Have enjoyable with these themed days:

  • Paranormal Day (Could 3)
  • Nationwide House Day (Could 3)
  • Nationwide Golf Day (Could 10)
  • Nationwide Twilight Zone Day (Could 11)
  • Nationwide Limerick Day (Could 12)
  • Nationwide Traditional Film Day (Could 16)
  • Nationwide Discuss Like Yoda Day (Could 21)
  • Sherlock Holmes Day (Could 22)

Social consciousness Could content material concepts

You may have a platform and a mission. Could is a superb time to convey them collectively and present assist for a number of the a number of essential causes highlighted this month.

Psychological Well being Consciousness Month

Thankfully, people are having extra open conversations about their psychological well being, however the stigma isn’t utterly gone. Psychological Well being Consciousness Month is about persevering with these discussions and sharing schooling so everybody can thrive.

Save just a few spots in your Could content calendar to unfold the message and promote good psychological well being.

Schooling, empathy, and accessibility are essential themes for Psychological Well being Consciousness Month. Take into account them as you share content material that helps your viewers perceive what psychological well being means to them.

  • Invite a psychological well being skilled to handle your social media feeds for the day, providing tips about stress discount, battle decision, and different frequent challenges.
  • Share hyperlinks and cellphone numbers to psychological well being assets and care suppliers.
  • Create a music playlist of calming music.
  • If you happen to’re snug with it, share a private story of your individual psychological well being journey.
  • Promote events like 5Ks and consciousness walks that assist psychological well being organizations and missions.

Nationwide Nurses Day (Could 6)

Nursing is an extremely demanding and important occupation. Some content material dedicated to appreciating wonderful nurses is effectively warranted.

You don’t want an elaborate submit or to work within the medical subject to precise your assist for nurses.

There are literally two nurse-related holidays in Could: Nationwide Nurses Day (Could 12) and Worldwide Nurses Day (Could 13). You’ll want just a few content material concepts to fill out each days.

  • Checklist just a few forms of nurses and clarify what these specialties do.
  • Supply nurses an additional low cost, or have a giveaway particularly for nurses.
  • Create a listing of the freebies and reductions provided to nurses by native or on-line outlets.
  • Share methods your followers can present assist for the nurses of their lives.

Nationwide Rescue Canine Day (Could 20)

“Undertake, don’t store” is a standard motto for canine rescues nationwide. The thought is that there’s an overabundance of rescue pups obtainable, and lots of are in less-than-ideal conditions. Your Could content material will help join these lovely canine with a brand new furever residence.

I imply, take a look at that face!

The wonderful thing about content material for this consciousness day is that folks love posts with pics of pets. So, use these concepts to do some good whereas gaining visibility in your model.

  • Today is ripe for user-generated content material, so ask your followers to share photographs or movies of their rescue canine.
  • Companion with native rescue organizations to function canine that want an excellent residence.
  • Create a listing of volunteer alternatives at canine shelters, or, even higher, arrange a volunteer day.
  • Ask a canine coach to offer coaching suggestions for brand spanking new rescue canine to assist your new followers really feel extra snug adopting a pup.

Different consciousness Could content material concepts

Nonetheless not sufficient concepts for you? No worries, there are a lot extra to go. Select just a few nice causes from this checklist and use them to fill within the blanks.

  • ALS Consciousness Month
  • Mind Most cancers Consciousness Month
  • Most cancers Analysis Month
  • Nationwide Lyme Illness Consciousness Month
  • Nationwide Expert Trades Day (Could 1)
  • Nationwide Public Radio Day (Could 3)
  • Worldwide Firefighters Day (Could 4)
  • Nationwide Instructor Appreciation Day (Could 7)
  • Nationwide Ovarian Most cancers Day (Could 8)
  • World Pink Cross and Pink Crescent Day (Could 8)
  • Nationwide Small Enterprise Day (Could 10) (Small Enterprise Week April 28 to Could 4)
  • Nationwide Hospital Day (Could 12)
  • Worldwide Day In opposition to Homophobia, Transphobia, and Biphobia (Could 17)
  • International Accessibility Consciousness Day (Could 18)
  • World A number of Sclerosis Day (Could 20)
  • World Starvation Day (Could 28)

Food and drinks Could content material concepts

Drinks and nibbles are all the time content material crowdpleasers as a result of, effectively, everybody eats and drinks. Get just a few of those concepts in your content material combine this Could for an additional hit of consideration.

Nationwide Give Somebody a Cupcake Day (Could 8)

Some say cupcakes are simply muffins with higher make-up, however we are saying they’re a confection price commemorating. Nationwide Give Somebody a Cupcake Day enables you to honor this handheld candy deal with whereas sharing somewhat pleasure.

In case you have a bodily location, hand out just a few dozen of the most effective cupcakes you could find and promote the occasion on social media. If you happen to’re not a neighborhood enterprise, there are nonetheless methods to unfold the enjoyment of a wonderfully iced strolling cake.

  • Share the secrets and techniques of your employees’s favourite cupcake recipes or go-to bakeries.
  • Ask followers to tag you in movies of them giving their household and mates cupcakes.
  • Ask a baker to jot down more healthy alternate options to some elements in typical cupcake recipes, like processed sugar and flour, after which share them in a submit.
  • Publish a humorous cupcake picture and problem individuals to recommend captions for it.

Nationwide Barbecue Day (Could 16)

Individuals are pleased with their regional barbeque. Whether or not it’s Texas, Memphis, or the Carolinas, everybody is aware of their ‘que is the most effective and is prepared to make enjoyable of each different model.

The place there’s good-natured ribbing (pun meant), there’s lots of engagement on social media posts. Take benefit by posting concerning the “finest” barbeque on Could sixteenth.

Listed here are a handful of how to get the ‘que dialog began in your Could content material:

  • Ballot individuals about their favourite cooking methodology or sauce.
  • Create an infographic of barbeque types.
  • Write a weblog submit detailing the most effective BBQ eating places in your metropolis.
  • Share fascinating info about BBQ (like that the world record-holder ate over 13 pounds of ribs in 12 minutes).

Eat Extra Fruits and Greens Day (Could 21)

It could’t all be roasted meat and icing. You need to embody some produce, too. And that’s what Eat Extra Fruits and Greens Day is all about.

Though it might not be as enjoyable as different food-related holidays, you may nonetheless create fascinating, useful content material.

  • Partner with different native companies, akin to gyms, therapeutic massage therapists, nutritionists, and well being meals shops, to advertise a web based well being honest.
  • Create a chart itemizing the primary well being advantages of a number of vegetables and fruit.
  • Promote native farms and farmers’ markets.
  • Share a listing of produce rising regionally and when it’s in season.
  • Work with a neighborhood restaurant to curate a number of simple, wholesome recipes that includes in-season vegetables and fruit.

Different foods and drinks content material concepts

Hardly per week goes by in Could with out a number of days devoted to 1 meals or one other. You can also have a social media submit itemizing all of them. Or, decide just a few from the checklist and create some mouth-watering content material round it.

  • American Cheese Month
  • Nationwide Chocolate Parfait Day (Could 1)
  • Nationwide Truffle Day (Could 2)
  • Nationwide Coconut Cream Pie Day (Could 8)
  • Worldwide Hummus Day (Could 13)
  • Nationwide Chocolate Chip Day (Could 15)
  • Nationwide Mushroom Looking Day (Could 17)
  • Nationwide Pizza Get together Day (Could 17)
  • World Baking Day (Could 19)
  • Nationwide Wine Day (Could 25)

Heat up your advertising and marketing channels with these Could content material concepts

There’s a palpable buzz in Could that’s fueled by ideas of out of doors gatherings, highway journeys, and days enjoying on the pool. When your Could content material matches that vibe, you’ll stand out in feeds, inboxes, and Google searches. And if you’d like your entire advertising and marketing efforts to generate extra leads and gross sales, see how our advertising and marketing options will help any day of the 12 months!

For extra Could advertising and marketing concepts, try these posts:



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