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Apple demonstrated a brand new search expertise with Apple Intelligence named Apple Visible Intelligence. It appears to be like and looks like Google Lens but it surely makes use of the native iPhone digital camera and is constructed into Apple Intelligence instantly.
Plus, it appears to make use of third-party search suppliers, like Google, OpenAI’s ChatGPT and Yelp for its search outcomes – relying on the kind of question.
What it appears to be like like. Listed below are some screenshots I grabbed from the Apple occasion from yesterday, if you wish to watch it, it begins at in regards to the 57-minute mark in this video:
Seeking to purchase a motorcycle you noticed in your stroll; it says “Looking out with Google…” after you snap a photograph of it:
Though, the instance supplied of the search outcomes look considerably “doctored”:
Right here is an instance of a neighborhood search end result when somebody needs extra particulars on a restaurant they got here throughout whereas strolling. This appears to drag up the native search leads to Apple Maps, which I imagine is powered by Yelp and OpenTable.
Here’s a shut up exhibiting OpenTable choices in Apple Maps:
Then right here is an instance of taking a photograph of a homework task, the place it makes use of OpenAI’s ChatGPT for assist:
Why we care. Apple appears to be utilizing AI as a instrument fairly than a basis for its gadgets, the place it integrates with Google, OpenAI and different search suppliers. There’s clearly underlining AI and machine studying that’s going down on the Apple system, however the outcomes appear to be coming from third-parties.
An early beta assessment from the Washington Post suggests it has a protracted technique to go. Particularly it has points with with hallucinations, marking spam emails as precedence, and different issues.
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